Trade Show Choices: Literature Racks

In a world of portable displays that popup out of duffle bags and graphic screens that roll up in seconds there is not much one can do with your all important corporate and product literature that is so important at a trade show event....until now.

There are three basic types: the all steel literature racks, all steel collapsible literature racks and the nylon roll away fabric literature racks.

All Steel Literature Racks - are made of steel usually about 4-6 feet in height and are powder coated in black or silver. These are offered in numerous configurations from flowing curved tubes like the Jazz, the Slope and the Innovate to rigid linear steel structures like the Victory and 10-Up.

All Steel Collapsible Racks are made of steel that can collapse down to a small shipping package, approximately 12 x 18 x 10 and then can expand up to 4 to 6' tall and hold numerous sets of literature in slanting racks. These types of racks, the Zed Up, Illusion and Zed Up 2 come in single and double wide versions.

Nylon Roll Away Racks are made of a combination of nylon material with retaining straps sewn in and steel rods that allow this literature rack to remain very light in weight and collapse down to a very small toteable package usually with a shoulder strap. The Reveal 1 (single width) and the Reveal 2 (double width) literature racks are samples of the nylon roll away literature racks.

You choices then are for portability (Nylon Roll Away), strength and collapsability (All Steel Collapsible Racks) and unusual appearance with strength (All Steel Racks).

Bob Albright has been designed trade show booths and graphics for Midland Displays since 1982. Find all the above mentioned literature racks on their website.

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