Showing posts with label Holders. Show all posts
Showing posts with label Holders. Show all posts

Wednesday, 27 July 2011

Help Make YOUR Literature Jump Out With Better Brochure Holders


Help make YOUR Literature Jump out

After your investment in design and printing of your require literature and marketing brochures, ideally you would want them to be highly visual and offered to the public in the most cost effective and professional display units.

There are many variations of Brochure holders available manufactured in wood, wire mesh, cardboard and more recently Bamboo with the focus on "green alternative", but by far the most widely used is clear acrylic brochure holders.

In past years, the majority of clear acrylic holders were produced by plastic fabrication businesses, whereby units were made individually to suit the clients requirements, but cutting, folding and gluing the plastic pieces together. Today the majority of holders are manufactured in mass with injected moulding models, generating clear, durable acrylic holders in a more economical way, with strength being more apparent.

Despite the fact that leaflet holders come in a great selection of models, sizes and styles, the most widely applied kinds are identified in common sizes such as A4, A5 (being ½ A4) and 1/3 A4 (generally referenced to as DL). A extensive range of these standard sizes are generally available throughout the market coming from single pocket to multi tied variations, regardless of whether they be Counting Standing, Floor Standing (generally mounted on a base and centre pole) or even types of wall mounted models.

Almost all brochure holders, irrespective of whether they are single pocket or multi pocket/tierd, generally have a depth of 32mm. The actual width of the pocket is typically a few mm broader than the regular material. For example A4 pockets happen to be 230mm wide, A5 pockets are 160mm wide and 1/3 A4 are 104mm wide. Frequently companies wish to brand their particular brochure holders with the logo or business message. Most of these are generally screen printed onto the actual flat surface at the base of the brochure holders. The customization of brochure holder items are perfect for marketing applications because they are usually cost-effective marketing and advertising tools. The most cost efficient technique to obtain your own desired brochure holder, is generally in carton lots with the quantity established by the a variety of producers. Whenever purchasing in this approach, clear acrylic brochure holders are a highly cost-effective method of positioning your current message in very clear view of the public. The correct choice of brochure holders will certainly support almost all companies develop because of suitable coverage.

Whenever deciding on a style or brand, generally aesthetics play a part together with the actual design and style as well as functionality of the unit. There are generally quite a few 'copy cats' of the major brand names that launch a handful of versions only and generally do not stand the 'test of time' in regards to sturdiness to the demands associated with passing traffic. New unidentified brands generally have a short existence since the purchase of moulds, in particular providing for a substantial selection of alternatives, requires considerable expenditure internationally and the smaller manufactures quickly loose marketplace acclaim by means of inferior quality control and reinvestment into improved moulds. Accordingly, presently there is less than a small number of highly regarded manufacturers which experts claim cater to the worldwide market and have been in business more than 20 years.




For more information and facts on Brochure Holders visit http://www.brochureholders.com for the country associated with your own choice together with the respective company that can match almost all your exhibit prerequisites in that region

Ellis King
General Manager
Taymar International P/L
ellis@taymar.com.au
http://www.taymar.com.au





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Sunday, 24 July 2011

Professional Marketing With Literature Holders


Literature holders can be the best thing to happen to your small business since colored paper. Small businesses may find everything in its place and a place for everything is not always the case.

Customers and clients often expect to read magazines or other literature while waiting in reception areas. A doctor's office typically provides a television, music and reading material. The more people in a reception area, the more the perception indicates the high value of the product or service. By the same token, people are also observing other aspects of the business environment.

Magazines are often tossed from one area to another. Patients may put them on a chair, on a table, or the magazine may wind up on the floor. This can create the look of clutter and disorder. Not only that, someone will have to tidy up. A busy office will have people coming and going, and likely will require staff remain at their desks for service. When magazines are not grouped together in a central location or in a rack, it might be a chore to prune out very old ones. The longer a magazine is in an office, the more it will endure wear and tear.

Clients, patients or customers sitting in a reception area may have time to notice little things that mean a lot. Magazines and other material may be dog-eared, torn and smudged. Magazines that are not old may appear to be raggedy. People may decide that the state of the reception area is not up to what it should be.

A magazine display or holder is an easy method to meet the expectations of your customer or others in the reception area. They can relax not wonder. Everything will be in its place, and they can expect to engage with professionals. Customers, clients and patients should not need to hunt for something as simple as a magazine or reading material. They should not discover that an item in your office or reception area is overly worn from use.

Developing a good customer service experience can result when customers have expectations met. When expectations are met, customers can relax and enjoy themselves. They can focus on something other than little things like unmet expectations. They can focus on business. Customer service gestures can get everyone on board with business at hand, off to a productive beginning. Searching for reading material or distractions about disorder need not become part of unwanted perception.

Business cards, office newsletters, hours and other information can get a boost of professionalism by using acrylic displays. For business cards, just like magazines, people tend to want some order. People want to know that if they decide to take a business card from a stack of cards, they will not create a mess. Cards not in a holder often end up in unkept piles. People may be less likely to bother contributing to the mess by taking a business card. A person might also think unkept looking business cards or other literature are a business statement, unprofessional.

Displays also protect literature, business cards and magazines from smudging, stains, fingerprints and dust. People see print or pictures and want to reach out and touch these things at times. If something to read is on a table, chair or counter, a person may be inclined to pick it up for better reading. A piece of paper, even card stock, can be worn down and worse for wear after many people touch it. This means any information, messages or news on those reading materials may be difficult to read, and convey a less than professional, untidy message about a business.




There are a large variety of Literature Holders available online and some excellent ones at Display Stands be sure to have a good look around before making a purchase.





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Tuesday, 19 July 2011

No Advertising Campaign Is Complete Without Literature Holders


Literature holders are devices that allow for the display and distribution of publicity material that is used in any marketing, advertisement or information campaign. These come in many shapes and sizes to suit different sizes and locations as required by the advertiser.

These dispensers can be made from thin wire frames or plastic rods with some form of vinyl covering. The displays can be designed to be placed on the floor and stand about 6 feet tall and 3 to 4 feet wide. They consist of 5 short plastic rods that can be inter-joined with collars.

4 pieces join together to form a diagonal cross while the 5th piece joins at the center to form the stand. The canvas or vinyl that holds the pockets for the pamphlets is hooked to the corners of the cross to complete the publicity pamphlet holder.

These dispensers are also designed for desk and counter tops apart from floors and wall mounted models. The desk top models are usually made from plastic molded material and are not very large. They can hold a few hundred pamphlets st the most. The pamphlets these devices hold are usually 12 inches by 8 inches or smaller.

While many companies prefer to buy their own pamphlet dispensers some prefer to hire them from advertisement or event management professionals who are already in possession of hundreds of these indispensable dispensers.

These companies and professionals also have the required contacts, such as shops, malls, vendors and offices where the dispensers can be readily set up. This saves on the time it takes to set up pamphlet dispensers all over town. Just negotiate with such a professional and get your dispensers set up within a matter of hours. All you will have to do is hand over the printed material and let the campaign get on the way.




There are a extensive variety of Literature Holders available online and some excellent ones at Display Stands be sure to have a good look around before making a purchase.





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Friday, 15 July 2011

Clear Literature Display Holders, Racks and Stands


Single or multiple pocket plastic brochure holders provide a simple solution to showcase advertising and marketing pamphlets in a neat and compact fashion.

A front or top-loading literature holder comes designed to accept an assortment of media products, such as leaflets, memos, inserts, and magazines. A plastic holder measures in the region of 2.5 to 9.5-inches in width x 11-inches in height, while a larger-sized unit often comes with an extra pocket to take a nametag or business card.

A plastic literature stand often comes with wall-mountable holes pre-drilled to offer a simple solution to attaching to a free wall space. A display rack of this nature is often seen in such places as a health center, hotel lobby, or tourist center.

Some of the common types of counter top and wall mountable leaflet holders include the Trifold at 4" in width, the Half Page at 4" in width, and the Full Page at 9" in width.

Rubbermaid, Innovative Plastics, and Deflect-O all construct a selection of single and multi-tiered display racks, with a solid build in a lightweight and clear plastic for long-term protection. Display stands in a resilient or extra thick plastic offer a more dependable design for long-term use.

In addition to the resilient counter top and wall-mountable holders, a floor-standing unit, with multi-tiered racks, and pedestal base is perfect to accept an assortment of magazines, brochures, or pamphlets in its 4 to 12-pockets.

Suggestion boxes, sign holders, business card holders, ad frames, table tents and more all offer an option to showcase a selection of marketing pieces a company has on offer. And, as well as the plastic and acrylic stands, a promotional piece of this nature also comes in cardboard, metal, wood, or wire, with a vast selection in pocket sizes, and an option to locate outside for the more hardwearing display products.

A compact, stylish plastic literature holder offers a perfect solution to highlight nametags, business cards, mini-booklets or full-sized leaflets in a solid stand for guests to browse with ease.




Leon Ritten writes articles, reviews and product reports on a variety of subjects, including those on topics relating to the stylish Plastic Brochure Holders and the efficient Shredder Crosscut [http://www.shreddercrosscut.net/].





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Wednesday, 13 July 2011

Advertising Literature Kept Neat With Well Designed Holders


It is necessary, for companies which want to promote some service or item, to have some kind of purpose built stand to show off the goods or to hold the promotional leaflets etc. These are sometimes available off the shelf, so to speak, but most times, the company can have literature holders and literature displays made up to their own design. Of course, it does tend to keep all the paraphernalia in one place too so this is an added bonus.

There are companies around which design and make this kind of thing. Very often, they will be able to print the whole thing up so that it is eye-catching for the interested party. The really cool thing about them though is that they are made flat, in most instances, so that the vendor can reassemble them when he is ready to put them out for the public to see.

In fact, there is a huge market for these kinds of goods. Supermarkets always have rows of special offers on display at their customer service desks, and places like libraries need them too so that people are made aware of what is going on in and around the vicinity too. Considering these two uses alone, one can see how many would have to be made to fill the demand countrywide.

Although most of these are die cut, that is, a pattern is made from metal and punched through the card to give the right shape, there is usually some hand finishing which has to be done. If the box is made from a flimsy material, and this will keep the cost down for sure, then strengthening legs or balance legs are normally stuck, by hand, onto the back. Of course, this is done in huge numbers too to keep the cost down but it is rather labor intensive.

For special discount deals, like a promotion for Easter perhaps, it is likely that the whole thing will be printed to show something evocative of that time of year. Easter eggs or chicks and bunnies are the favorites of course, but there are times when other designs are necessary too.

The printer or manufacturer normally has a design team to fulfill the needs of the client and they usually work closely together to get just the right design or wording printed on the box. Mistakes here are costly so the customer is normally given a proof to see before the printing process takes place. He will be required to sign it too so that there are no recriminations later.

The more colors that are used in these designs, the more expensive each unit will be. Most people do not realize that each color needs another print run and this is what pushes up the price. However, clever designers will use colored card as one color so that the customer will be able to keep some costs to a minimum.

By buying in bulk, the cost per unit is also kept down and most companies will do a nationwide campaign so that each individual outlet takes part of the cost upon itself.




Stewart Wrighter recently purchased several literature holders to set up at the school where his baseball team was conducting a fundraiser. His wife set up several literature displays throughout the local community to promote the high school play.



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