Leaving Insightful Facebook Notes to Generate Traffic to Your Site

Many online marketers are looking to Facebook notes to drive traffic to their websites. This fascination with Facebook is easily understandable. Facebook is one of the most popular social networking websites in the world. According to some estimates, Facebook attracts more visitors each month than any other social networking website available today.

Facebook is the most popular social networking website among many English speaking countries. Unfortunately, in the US, MySpace is still more popular than Facebook. At the time of this writing, MySpace has approximately 2 times more US users compared to Facebook.

However, this weakness can be easily mitigated when one notices the tremendous global popularity of Facebook; a popularity that extends to Canada and the United Kingdom. Facebook marketing is one of the most popular demands I receive from my clients. As a result, I have developed several marketing strategies that can be easily applied to Facebook by the novice webmaster.

One of the easiest methods of generating links on Facebook is by leaving a message on your contact's Facebook note.

Facebook differs greatly from other social networking websites. Facebook prominently features applications as part of its product experience. These applications are programs that can be applied to any Facebook user's profile. It is like an application you install on your computer. The applications are applied universally. Whenever a Facebook user logs into his/her Facebook account they will be greeted with the same applications, regardless of which computer they are using.

Several applications come 'preinstalled' whenever someone sets up a Facebook account. "Facebook Notes" is one application that comes preinstalled in all accounts. Facebook notes is a simple application that acts as a virtual notepad that can be used by all. Facebook users can write in their own notes or in the notes of others.

This presents two opportunities for traffic generation. You can generate traffic by promoting your website on your own Facebook note or you can promote your website on someone else's Facebook note. Leaving a promotional message on your Facebook note is a simple affair. However, you should exercise caution when promoting your website through Facebook notes that belong to other people. Overt promotion can be seen as spam by some users and may result in you getting banned from Facebook. Exercise caution when you promote your website on someone else's application.

To successfully promote your website, you should 'soft sell' the website's address. The best way to achieve convert marketing success is by genuinely contributing to the Facebook note. You should make informative and constructive contributions to the Facebook note. You can gently mention the website at the end of your post.

It would be even better if you utilize html to embed the link in some text. Facebook note accepts some html, but it does not recognize Flash or javascript.

Leaving an insightful message in a Facebook note application is just one way to market your website on this popular social networking platform. I have spent years perfecting the art of social network marketing and have seen many trends come and go. But in the dynamic and ever-changing landscape of the internet, Facebook is an immovable mountain that is here to stay. Websites who fail to leverage upon the phenomenon of social networking websites risk getting left behind.

Click Here [http://www.socialtraffic.info] to discover how you can quickly and easily drive hordes of visitors to your website today! Michael Mulkern is an experienced authority on Internet Web Site Marketing [http://www.socialtraffic.info], providing special advice on social traffic generation.

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Is There a Myspace Mafia, Too? Because Leaving Seems to Have Paid Off for Many Ex-Execs.

When the selling of Myspace winds down in the next week or so, it’ll probably attract a spate of comments about what a failure the whole social networking enterprise turned out to be.

And — especially when you recall what a Web phenom the social networking site was before it got blown out of the water by Facebook — it was.

That is, unless you think of the mob of former execs who have worked at the company over time, many of whom have moved on to some more golden opportunities after leaving the News Corp.-owned property.

That includes, most recently and notably, former sales head Michael Barrett, who is about to score big as CEO of AdMeld, which is reportedly in the process of selling to Google for $400 million.

Also a big winner: Former Myspace CEO Owen Van Natta, who was fired from that job in one of its many putsches and who quickly rebounded to a top job at online gaming powerhouse Zynga.

So, while it is one of the more overused memes of Silicon Valley, the “mafia” analogy — which has been applied to fertile entrepreneurial breeding grounds such as PayPal, before its acquisition by eBay — is useful when thinking about Myspace.

It is also a good thing to keep in mind about any tech company that goes off the rails: There might still be a silver lining, even if the start-up never sees the light of day again.

As proof, herein is a list I created after pinging a bunch of former Myspace folks:

Jason Oberfest: Former SVP of business development. Now, VP Ngmoco, which was sold to Japanese gaming giant DeNA for $400 million last year.

Dmitry Shapiro: Former CTO, Myspace Music. Now, at Facebook competitor Altly.

Adam Bain: While at Fox Interactive Media, he ran the ad platform for Myspace. Now, head of sales at Twitter.

Jeff Berman: Former president of sales and marketing. Now, GM of the NFL’s digital media unit.

Jason Hirschhorn: Former co-president and chief product officer. Now, on MGM board, angel investor, and there are rumors of him working on a curation start-up.

Amit Kapur: Former COO. Now, CEO, Gravity, an information filtering service start-up.

Chris DeWolfe: Co-founder and former CEO. Now, CEO, MindJolt, an online gaming roll-up.

Ross Levinsohn: Former president of FIM, he was integral to buying Myspace. Now, EVP of Americas unit, Yahoo.

Mike Lang: Former News Corp. strategy exec also involved in Myspace purchase. Now, CEO, Miramax.

Aber Whitcomb: Former CTO. Now CTO, MindJolt.

Jim Heckman: Former chief strategy officer of FIM. Now, CEO of 5to1, recently sold to Yahoo for $25 million.

Dani Dudeck: Former communications head. Now, PR head at Zynga.

Travis Katz: SVP of international. Now, CEO of Gogobot, a social travel start-up.

Richard Rosenblatt: Former CEO of Intermix Media and Chairman of Myspace, he sold it to News Corp. Now, CEO of Demand Media.

Angela Courtin: Former SVP of marketing. Now, EVP at Aegis Media.

These folks should be on the call list of whoever ends up buying Myspace. Last week, I wrote that an investor group, including Activision head Bobby Kotick, is now in the lead for the deal.

As an update, according to sources, Kotick has gotten clearance from Activision’s major shareholder Vivendi to do the Myspace transaction as a passive personal investment.

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