Epic 4G Touch user guide online

Epic 4G Touch user guide online | Ubergizmo window.fbAsyncInit = function() { FB.init({ appId : '139683546053659', status : true, // check login status cookie : true, // enable cookies to allow the server to access the session xfbml : true // parse XFBML }); }; (function() { var e = document.createElement('script'); e.src = document.location.protocol + '//connect.facebook.net/en_US/all.js'; e.async = true; document.getElementById('fb-root').appendChild(e); }()); Network:Ubergizmo English, French, SpanishUberphones Subscribe to RSS Ubergizmo ReviewsMobileGamingAndroidAppleComputersGadgetsConceptsPhoto/VideoEvents |  Jobs Home > CellPhones > Epic 4G Touch user guide online Epic 4G Touch user guide online George Wong 09/14/2011 10:49 PDT

The Samsung Galaxy S2 is arriving on Sprint this Friday as the Epic 4G Touch, and what better way to prepare yourself for its arrival than reading up everything about it? The folks over at Samsung have released the user guide for the Epic 4G Touch which means you can familiarize with all the different features of the phone before you even get to hold it in your hands.

There’s some new stuff in TouchWiz 4.0 that most of you probably haven’t tried out yet, so this guide will serve a as a good primer to Samsung’s trademark UI. Unless of course you plan to root it and load up a custom ROM as soon as you get take the phone out of the box. In the meantime, stay tuned for our upcoming Epic 4G Touch review .

[Epic 4G Touch user guide (PDF)]

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Independent Sales Representatives Selection Guide

Manufactures know that sales channels are not only ways to getting new business but also a lifeline just staying alive. In this every changing market where foreign manufacturers are eroding the market share with low pricing, manufacturers must find ways to sell their products and reduce cost.

So what are a manufacturer's options when it comes to sales? Adding a direct sales force to your payroll can be expensive and risky. A direct sales person must be trained in both product knowledge and selling skills. Once put into the field, most manufactures will allow six month and then expect a return on their investment. If the results are not there, then the manufacture must start all over again.

Another method is to use independent sales reps that only get paid on results. Sounds like to best route to go but there are downsides. Sales reps sell for a number of different manufacturers and thus your product offering may get the attention you expect. Also independent sales reps set their own hours, choose the customers they call upon and sell the products of they choose. Sales reps also want to take over existing business in their territory without earning it or expect to get paid for any missionary work they may do to develop new accounts. This also can be expensive and risky.

Even though there are downsides to using sales reps, there are benefits that far beyond a direct sales force. A properly selected, trained, managed and motivated sales rep network can produce results and keep your marketing and sales overhead down. Here is the process of developing a productive sales rep network.

The first step in developing productive sales rep network is finding and selecting the right sales reps. Easier said than done. It is estimate that there are over 90,000 sales reps in the US that sell everything from cleaning supplies to airplanes. Finding to right reps is like finding a needle in a haystack. The places you can look are business to business yellow pages, association directories, putting up signs at trade shows, asking customers where to find good reps, internet rep search engines, sales representative associations, word of mouth, etc.

The second step in selecting the right sales rep is to review the rep's line card. A line card is a list of the companies and products a sales rep represents. The line card will indicate the product mix. Your product line must complement the products on the line card. Sales reps specialize in complementary products and industries. Also the type and quality of manufacturers the sales rep presently represents can indicate the skill level of the prospective sales rep. A word to the wise, sales reps that have too many lines, normally to not have the time to pitch everyone's lines.

Once a candidate is selected via the line card, the next step is to contact the sale rep. This can be done by mail, email and phone. Keep in mind that the good sales reps already have a revenue stream from their present principals and thus you will have to do some selling for the sales rep to carry your line. Some manufacturers think that sales reps are just waiting to pick up another line. The opposite is true. The good sales reps will not pickup a line they don't think they can sell. For these reps, it's a waste of time to carry to many lines. Other factors maybe the sales reps may have a conflict and/or their plate is full. The average of sales reps contacted to those who are interested is about 4:1. So don't get discouraged if you find that there is some work involved.

Once you and sales rep has had an opportunity to review each other materials and there is still interest by both parties, then an interview is in order. A face-to-face meeting is very important either in the field or at the manufacturing plant. It recommended that the manufacturer met the sales rep in the field. This way the manufacturer can see how the sales rep place of business.

Article by Hency A Bunner at Sales Unlimited LLC, 12312 Shelbyville Road, Louisville, KY 40245 Phone: 502-244-8924

We are a marketing consulting firm that has a number of independent reps and distributors who are looking to represent a company like yours but do not know whom to contact. We have increased sales for other companies through qualified sales people that only get paid on results. Our firm has over 45 years of experience in sales & marketing with a database of over 65,000 reps and distributors, from which we select, contact, screen and contract. We offer increased sales by providing motivated and experienced sales reps and distributors that know how to deliver fast results through their established customer base. Contact us at: Sales Unlimited LLC, 12312 Shelbyville Road, Louisville, KY 40245 Att: Hency A Bunner Phone; 502-244-8924 http://www.proact2000.com

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Your Guide to Reviewing Literature

From famed movie critic Roger Ebert, who wields influence over hundreds of thousands of moviegoers every day, to a student reviewer in a school newspaper, the review holds an important place in our culture. The earliest reviews were of books and plays, and this guide will show how to write quality reviews about those two forms of media, but the skills you will learn here can be applied anywhere, from music to video games.

At first glance, reviewing looks easy: hey, I get to tell people what I think, and they have to listen! This is great! Beware, however, because good reviewing includes much more than your opinion. You must back up your feelings with support if you want to influence anyone. Try to explain why you felt a certain way, what it was about the literature that moved you to enjoy it or not, instead of just telling the reader what you thought.

The literature review can follow virtually any format. Some are structured like a relaxed stroll in the park: they meander through the book from start to finish, writing about whatever strikes their fancy, a well-defined character here or a bad plot device here: in this type of review, you simply tell the reader what you saw as you went through the book.

Other reviews are like a guided tour of a city. They have a strict itinerary, with setting over here, characters over here and so on. These reviews tend to be nonlinear, jumping back and forth around the book to illustrate a point.

Each of these approaches has its advantages and disadvantages, and there is lots of middle ground between them. Choose one and stick with it.

Lots of reviewers like to recap some of the plot to give the reader some context, but you don't want to give away major plot points, since you don't want to ruin the story for your reader. If a certain scene illustrates something important about the book, sketch it in detail.

What can you write about in a review? Virtually anything: you can right about a book's plot, its narrative structure, its cohesion, its style, its tone, its characters, its pacing, its setting, the author's storytelling, or whatever else comes to mind. Your job is to help the reader decide whether or not to read the book, and so you can draw on any aspect of the work that helps you to do that. You never know what will strike the reader and make him or her say, oh, I get it. As long as you are connecting with your readers and helping them to make sense of the book, you are good to go.

Jay has been interested in family, finance and health issues for many years now.

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Your Guide to Multiple Reading Practices in Literature

It's the most fundamental concept in dealing with any study of Literature or any art form for that matter, the concept of multiple reading practices is basically a taxonomy of the different methods with which you can obtain meaning from a text. Your natural reaction to anything in life is generally a judgment, a natural human urge to make sense of your surroundings...similarly when applied to a reader's reaction to literature you can utilize different established approaches to making sense of texts.

Dominant Reading:

A Dominant Reading usually provides a reading of the text reflecting a broad consensus on what a text may mean, such a reading usually places a great deal of emphasis on how the reader believes the author has positioned them to respond. The reader usually reads the text in an 'author friendly' manner, although I've always been mystified as to how the reader determines what the intended meaning of a text was, on the part of an author, nevertheless this concept of a dominant reading persists as a type of reading which supposedly involves the reader traveling along the trajectory the author has designed to produce the meaning that the author intended. It is my personal opinion, that it is simply the 'mainstream' interpretation of a text which gains the de facto legitimacy of 'author approved' by sheer weight of numbers.

Alternative Reading

An Alternative Reading produces as the name might suggest, a meaning that is different from a dominant reading but nevertheless recognizes the purpose of the author in a text and does not 'go against the grain' of the text. The distinction between an Alternative Reading and a Resistant Reading, would probably be that an Alternative Reading is still heavily reliant on the text while a Resistant Reading implicitly requires to a greater extent ideological or contextual baggage which the reader uses to challenge the premise of a text.

Resistant Reading

A Resistant Reading 'goes against the grain of the text' and usually involves the reader being less reliant on the text and usually involves a much greater contextual influence; in terms of ideology, race, class or gender.

Feminist Reading

A Feminist reading foregrounds the representations of women: by that I mean the way key female characters are characterised and the values they hold, and the way the reader is positioned to respond to them.

Judith Fetterly author of 'The Resisting Reader' a seminal work in the area of Feminist and other recent developments in alternative readings, summarized the purpose of a feminist reading as "Feminist criticism is a political act whose aim is not simply to interpret the world but to change it by changing the consciousness of those who read and their relation to what they read."

The underlying assumption of any Feminist Reading is an awareness or 'consciousness' on the part of the reader of a patriarchal hegemony reinforcing an oppressive set of roles and expectations for women, and literature as part of a dominant discourse for much of human history which has supported this oppression. Thus the reader usually identifies, in a feminist reading, whether the text is part of this cultural construct of oppressive gender roles or is seeking to subvert this patriarchal discourse.

The Danger in Feminist Readings

The danger in constructing a feminist reading is not accounting for the political distinctions and movement of feminism as an ideology. First off, feminism is hardly an ideology, you can't construct a 'feminist' reading because no one knows what 'feminism' really means. This is because of the distinct political backgrounds and social agenda that 'First Wave Feminism', 'Second Wave Feminism' and 'Third Wave Feminism' entail.

Secondly feminist readings can not and should not be confined to superficial readings of a character's values or rather how a character's values is constructed by a text, and whether this constitutes 'a liberal' or 'parochial' attitude towards the role of women.

Feminist criticism is closely associated with Freudian psycho analysis, this can be seen in the feminist study of Frankenstein by Anne K Mellor which focused on the psycho-sexual developments in the text, the phallocentric discourse and motifs. This study found great and complex meaning in the positioning of images in the text and their sexual connotations, clearly feminist readings must account for more than characterization and plot. In fact a feminist reading, must, analyse the subconscious of the text in the way images are constructed, positioned and the order in which they occur; thereby providing a more definitive and profound implication for the politics of feminism.

It is politics that feminist theory centres around, not party politics, but the broader study of the exercise of power. This means a text can not be isolated from its political period, and the reading itself must find a political implication about the system that enforces a particular gender relationship.

Post-Colonial Reading

This reading practice focuses on representations of race particularly the relationship between colonisers and the colonised, Post-Colonial literature is a broad body of work often with the shared theme of 'writing from the margins' or providing a voice for the voiceless. Often Post Colonial readings will focus on impact of colonisation and colonial or imperial ideologies that underpin colonisation. Post Colonial readings may identify in texts constructs of 'the other', perhaps symbolised by a marginalised character or setting.

Post Colonial readings are linked very strongly with Marxist theory, best seen in the recurring use in post colonial discourse of the term 'subaltern' pioneered by Italian Marxist Antonio Gramsci. The term was adopted by the pioneer of the 'subaltern studies group' Ranajit Guha, a prominent Post Colonial scholar of Indian origin. This term encapsulates the current concerns of Post Colonial scholars, Ranajit Guha and his school have examined the way Post Colonial power structures such as the Indian State after the British granted independence in 1947, still relies on the same ideas and political space, as the British Raj. This has led to the central concern of Post Colonial scholars with history, as the story of the victors, and their political intent to amend history this time accounting for the voices of the oppressed and marginalised. So Post Colonial readings share a Marxist concern with oppression and the voice of the marginalised.

However Post Colonial readings are more concerned with language as a means of reinforcing and perpetrating the colonial ideology and intent. Rushdie suggests the Post Colonial author seeks to 'conquer' the language that oppressed their people.

Problems facing a post colonial reading is best explored in Gayatri Spivak Charkravorty's landmark essay 'Can the Subaltern Speak' where she explores the role of the Post Colonial reader and his or her authority to articulate the voice of the subaltern. She concludes, the subaltern can not be translated by anyone other than the subaltern, therefore post colonial readings are limited in unearthing real representations of the 'subaltern' or other.

Marxist Reading

Marxist Readings emphasize this connection between 'Base' and 'Superstructure; Base refers to the economic system of a society which Marx suggested was best reflected in the relations between employers and labour and superstructure which refers to social institutions and literature in particular. Thus Marxist theory identifies Literature as part of this societal superstructure; suggesting literature is influenced by, and in turn influences the economic 'base' of a society. This is the crux of a Marxist Reading identifying the influence of economic and political system on a text and vice versa.

This is achieved through focusing in on representations of the working class or proletariat, and representations of the bourgeoisie or middle class/employers and the interaction between them in a text. Another important aspect is class consciousness, to what degree does a text promote awareness of class? To what extent does identity depend on class? And to what degree does the text suggest justice or injustice within a particular economic system? Does the text promote change to these relationships and constructs (revolution)? i.e revolution consciousness

Psycho-Analytic Reading

A highly complex reading strategy, which I confess, I have only a very elementary understanding of...The bare mention of Freud and Lacan is enough to confuse me... I suppose Freud's reading of the Greek myth Oedipus is probably a demonstration of the cross purposes of Psycho-Analytic Readings and Psycho-analysis, where Freud's reading of Oedipus influences his Oedipal theory on the development of the child etc...Thus to psychoanalysts their reading practice was not only a means of literary interpretation but a means of postulating their theories

Psycho-Analytic Readings focus on symbolism in particular within a text and usually analyses the author or a particular character to some depth. The basic fundamentals of this reading practice is this idea of the text as a dream, and the purpose of this reading practice to elicit the real meaning from this dream by following an analytical process placing importance on symbols, language and characterization.

Personal Reading

Probably the most entertaining approach is to have a crack at your own interpretation of a text perhaps synthesizing some of the approaches above, but this method usually places the greatest emphasis on personal context, on the way the reader relates to a text and is influenced by his or her own context in the way he or she responds.

Contextual/New Historicist Reading

The emphasis is on placing a text in its historical context and its place in a broader literary movement, as well as the author's own context; this approach reinforces the influence a society has on an author, and the importance of understanding the context of reception of a text, as a tool to making meaning. This reading practice focuses on the biases of the author, suggesting the importance of understanding an author's psychology and influences. Another important aspect is recognising the critic's bias, and stating the readers' own context and how it influences their reading.

This practice is concerned not only with the text but more with the surroundings both of the authorship and reception of the text.

New Criticism

If you have a 'close reading' section in your English literature examination, or a section where you have to critically analyse an unseen text...You have the new critics to blame!

Reacting against the practices of New Historicism which emphasized the text's linguistic, historical, political and social context and place instead of the actual text itself. In academic circles of the time it was considered the role of commercial critics to do textual analysis, and the role of the academics was to place the text within the literary canon in terms of politics. New Criticism rejected this emphasis with things outside the text.

New Criticism was profound in terms of reinvigorating the way we look at a text. In 1954 Beardsley and Wimsatt's essay 'The Intentional Fallacy' suggested that it was wrong for readers to understand a text in terms of an authors political or social context or purported intent. Intentional fallacy saw the end of readings that tried to 'fit' texts into what we knew about the author for example often readings of George Bernard Shaw's works succumb to poor analysis of an individual text and instead go for the easier 'socialist' reading clasping firmly Shaw's affiliation with the Fabian society. To a new critic, this was unacceptable, a text should be analysed on its own, it had 'autonomy of meaning'.

Other new concepts they pioneered included, heresy of paraphrase, the idea you could not arbitrarily 'quote' from a text, as the quote only has a meaning as an organic part of the whole text, it has no significance outside that frame. Another of their concepts was 'affective fallacy', in other words confusing what a text makes you 'feel' with what it means. They were concerned with paradox, irony and complexity in a text that could be reconciled into one superior, coherent reading. They believed in light of this poetry was the most beautiful and worthy form of literature.

By Shounok Chatterjee

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Literature Reviews - A Practical Guide to Improve Your Knowledge

Research reports relate the results of evaluation research. The exercise of reading evaluation research will be beneficial for two reasons: (1) It will demonstrate the value of doing literature reviews in evaluation and (2) You will begin to develop a foundation for reading research that can be built on in the future. I hope what you learn here will help you be a better professional by enabling you to plan and deliver more effective programs based on the best available knowledge.

A literature review is very important for the sake of evaluation. You can learn a great deal from literature reviews, including:

· the problem or need you're interested in,

· programs other professionals have designed to address the problem or need, and evaluation designs that have been used to measure the effectiveness of programs.

Don't try to hold reseachers up to ideal standards. They conduct research under less than ideal conditions, usually with limited resources. They usually have to make compromises given the practical realities of their situation.

Here are some guidelines for evaluating research reports:

Title and Abstract


Does the title of the report clearly describe the topic of the report?

Does the abstract (a summary of the research report that appears just below the title of the report):

Refer to the purpose of the study

Highlight the research methodology

Highlight the results

Avoid making vague references to the study

The introduction and literature review is the beginning of every important piece of professional caliber research. Its how we respect the intellectual efforts of others and acknowledge their contribution to the field. What can you learn from it and what should you look for?

Research reports should begin with an introduction in citing literature. The introduction and literature review has five purposes:


Introduce the problem area

Establish its importance

Provide an overview of the relevant literature

Show how the current study will advance knowledge in the area

Describe the researcher's specific research questions, purposes, or hypotheses, which are usually stated in the last paragraph of the introduction.

Does the introduction and literature review in general:


Introduced the problem area clearly and specifically?

Persuade you of the study's importance by providing specific evidence?

Provide conceptual definitions of key terms?

Flow logically from the introductory material to the research purposes, questions, or hypotheses?

Ken Long, Chief of Research, Tortoise Capital Management [http://www.tortoisecapital.com]

Adding value through independent research, combining technical analysis and human behavioral psychology. 30 day free trial of reports and live trader chatroom. Providing mentoring and coaching for professional traders.

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Know Thy Enemy: A Guide to Successful AP English Literature Test Preparation

All one has to do is go to the test preparation section of any major bookstore to see what serious business it is. Books, DVDs, guides, games. There are classes and private tutors and online tutorials and forums galore. Testing has become such a crucial part of the high school experience; no wonder high school students are so stressed out.

There really is no one right way to prepare for any test, but there are strategies that students can use to save time, depending on the test. Studying for subjects is more straightforward than others. In math and science, it's all about learning the formulas and understanding the concepts. Students need to review their lessons over and over again and make sure that they understand not just that y=mx+b, but the logic behind that. It's definitely not easy, but at least it's less vague than studying for some exams in the arts and humanities.

The AP English Literature exam can seem like a total beast. How can anyone possibly prepare; read everything ever written? Of course not. In fact, a student who is well-versed in literary terminology and incredibly familiar with just a handful of classic novels will likely fare better on the exam than someone with a passing familiarity with a larger volume of literature. The trick is to understand the nature of the test itself.

For the multiple choice section, it's important to know fancy words like apostrophe (and not in terms of punctuation) as well as some crucial names, dates, and facts, but for the essay section, it's much more useful to very knowledgeable about a particular work of literature. Granted, this work should be part of the literary canon; The Scarlet Letter is better than The Devil Wears Prada. Having deep knowledge and insight into one or two great works of literature can get a student just as far in the essay section of the AP English Literature test as having knowledge about fifty works. Seriously.

That's not to say that knowing 50 great works of literature well isn't great. It is. The essay section will present a theme and ask a student to expand upon that theme using examples from a list of classic novels. If that student has Scarlet Letter quotes, Jane Eyre quotes and Hamlet quotes memorized and ready to use in support of a thesis statement, she'll be able to choose the work of literature that best relates to the prompt and be that much better prepared to write a 5-worthy essay.

However, in case the only Hamlet quotes the student happens to know are "to be or not to be", but she is intimately familiar with the works of Bronte, she should always choose to write about the work she knows best, even if she thinks writing about Shakespeare will make her seem smarter (it probably won't). Students tend to have better ideas about works of literature that they love, and those are the ones they should write about in essays, if they're given a chance. Plus, whatever deep and original thought a high school senior make think has about Hamlet has been explored to death in at least 100 college term papers, so she won't be winning any intellectual or creativity points there.

Paul Thomson is an avid reader of English Literature. His areas of interests include researching on Scarlet Letter quotes, Hamlet quotes, and AP English Literature. In his spare time, he loves to participate in online literature forums and promote reading for youth.

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A Beginners Guide to: Using Facebook for Social Media Marketing

Welcome to this beginner's guide to setting up FaceBook for Social Media Marketing. In this article, I'll illustrate how a beginner can set up Facebook to raise the profile of their organisation. I assume you already know how to use a computer, connect to the Internet, and use a browser.

Introduction

Unless you've been living on a desert island for the past decade, you'll have heard of Facebook. It's used by millions of people the World over and it's a great way to connect with others.

This fact has not been lost on Marketers and Advertisers and they've moved to Facebook in their droves. Social Media Marketing, as it's become known, is a hot topic. Do it right and your organisation will benefit massively. Do it wrong and you'll disappear off the site like you never even existed.

What is Facebook?

Before talking about how to use Facebook for Social Media Marketing (SMM), it's important to take a moment to clearly understand what Facebook is. Facebook is an Internet based social networking application accessed via an Internet browser. The important element here is that it's for social networking. It's not designed for marketing or advertising (unless you want to pay Facebook to carry an ad for you). Abuse this fundamental viewpoint at your peril.

Everyone that joins Facebook MUST create a profile. It can be a Business Profile or a Personal Profile but you are only allowed one profile.

Creating multiple profiles is a violation of Facebook's Terms of Use and can result in all of your accounts being terminated.

I emphasise the above statement because it's really important. If you spend some time carefully crafting your online persona, it can be devastating to have it all taken away.

Business Profile or Personal Profile?

Facebook has only two primary profile types. A Business Profile or a Personal Profile. The personal profile gives you full access to all the features in Facebook. The business profile gives you access to administer your Pages and ad campaigns only. This is from the Facebook FAQ:

Business accounts are designed for individuals who only want to use the site to administer Pages and their ad campaigns. For this reason, business accounts do not have the same functionality as personal accounts.

Business accounts have limited access to information on the site. An individual with a business account can view all the Pages and Social Ads that they have created, however they will not be able to view the profiles of users on the site or other content on the site that does not live on the Pages they administer.

In addition, business accounts cannot be found in search and cannot send or receive friend requests.

Deciding upon whether to create a Business or Personal profile is a big topic on it's own. But, in short: If you intend to do Social Media Marketing, I strongly urge you to create a personal profile.

Security

Now you've created a personal profile. the very first thing you'll want to do is to check your Privacy Settings by selecting Account > Privacy Settings from the menu at the top right of the Facebook page. Take some time to work through these options before you start to use Facebook.

For example, one of the default settings is that your Family and Relationships are public. I'd suggest that you might want to limit this to friends only.

As another example, you may well want to keep some of your contact information, ie: your home phone number, private.

Completing Your Personal Profile

Once you've created your personal profile, Facebook gives you lots of hints on how to complete your personal information. Most of it is great advice and well worth following. Remember, what you're trying to do is setup your online persona. It will reflect you and your business. Let this guide your actions as you add information and photos.

Your aim is to have as complete a profile as possible so that your own friends will recognize you and will befriend you on Facebook. You'll also want your profile to be engaging enough so that you can make new friends online.

Adding Friends

Once your profile is ready, it's time to add some friends with whom you can communicate. Again, Facebook helps by offering to search through your eMail, Instant Messenger, Skype and other accounts to create a prospective friends list. Select 'Find Friends' from the menu at the top right of the Facebook page, next to the Account menu option you selected earlier.

You'll be presented with a list of contacts that also have accounts on Facebook and you can choose who you'd like to add to your friends list.

Adding current friends is the best way to get started with Facebook. Later, I'll show you how to add other friends.

The Wall and the News Feed

Facebook can be confusing at first so for now, I advise that you limit yourself to two main views when using it, the Wall and the News Feed.


The Wall. When someone first visits your Facebook page (or you visit theirs), the default view is the Wall. The Wall is a place to post and share content with your friends. The visibility of the items posted depends upon your Privacy Settings (see above, under Security).

News Feed. The News Feed is a constantly changing list of stories from friends and Pages (more later) that you follow on Facebook. It's only visible to you.

To get to your News Feed, choose the 'Home' menu option at the top right of your Facebook page.

To get to your Wall, choose 'Profile' from the menu at the top right of your Facebook page and then select 'Wall' from the menu at the top left of the page, just under your profile picture.

Using Facebook

Now you've set it all up, I suggest using Facebook for a while and getting used to it. Start some conversations and join in others. Write on peoples Wall or comment on what they've said. For now, it's not so important what you say (but remember that this is your online persona for you and your business so do apply caution) but it is important that you get some practice using Facebook.

And so, to Business...

Now that you've got to grips with the basics, it's time to create a Page for your business. To do this, go to your 'News Feed' page and select 'Pages' from the menu on the left side of the page. If you can't see that menu option, click on the 'More' button and it should then appear.

You should now see a button titled 'Create Page'. Click on that and then follow the simple directions.

The team at Facebook have written a number of documents that will help you create your Page. You can download the manual on creating Pages or visit facebook.com/FacebookPages#%21/FacebookPages?sk=app_7146470109 and follow a number of useful links from there.

Your Business Page

Once your page is created, visit it and you'll see a series of steps to get you started. At the top of the list is a button to 'Suggest to friends'. This is where setting up a personal profile (as opposed to a business profile) really helps you. Basically, Facebook will send an invite to any of your friends that you select, asking them to 'Like' your page. This is important because once you have 25 'Likes', you can get a custom URL for your Page that is then easier to find, pass on to others and even use on your business stationery.

Why is a Business Page Important?

The primary reason for creating a business Page is to separate your business life from your personal life. Many business users don't like to mix their personal and business life. While they may be very happy to share some information with friends and family, they may not want that same information made known to their business contacts.

Once you've created a business page, you can invite your business contacts to 'Like' your business page and communicate with them there. This way, you can enforce a separation between you the person, and your business.

Note also that you can add other users as administrators on the business page thus reinforcing the fact that the business Page is a separate entity from individual users.

If Facebook is for Social Networking, How Can I do Marketing?

Earlier, I said that Facebook is a social networking site and that you should abuse this notion at your peril. What I meant by this was that users do not log on to Facebook to suffer interminable advertising messages or to be marketed at. They come online to socialise. If you try and push your business on them, they will desert you.

But, with over 500 million active users on Facebook, there's a very good chance that some of them will be interested in what you have to offer. The 'trick' is to find who those users are, engage with them, provide them with content of value and then promote your product in the right way. I've come across a great phrase that sets the standard for how to do that via Social Media Marketing:

Seduce, don't molest.

However, the topic of actually doing Social Media Marketing on Facebook is large enough to warrant a whole series of articles on its own so I'll cover that in future articles.

About the Author

Derek Davidson runs WebGate International a UK based company that provide Gold Service website hosting Sign Up for GREAT articles on doing business on the web and Social Media Marketing.

(c) Copyright - Derek Davidson. All Rights Reserved Worldwide.

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How to Create a Facebook Business Page: A 6 Step Guide

How to Create a Facebook Business Page

Also as Facebook changes regularly - this guide was written in April/May 2011.

This guide will take you through how to create a Facebook Business Page (aka Facebook Like Page).

Since the demise of the Facebook 'Static FMBL' application, it has been confusing for users of Facebook to create an effective 'Like Page' for their business, organisation or interest. I wanted to write this eBook guide to show that it is still easy to create a great Like Page with other, similar applications to the original Static FMBL application. I was confused earlier this year when these changes on Facebook occurred and found it very difficult to find direction on this. I did my own research and have condensed what I found into this guide. I hope it is useful.

This guide will show you how to create a Facebook Like Page for your business or organisation, including how to set up an initial Landing (or Welcome) Page (or Tab) to give a new visitor a great experience. Subsequently we will be writing other informative articles in this area about Facebook Like Page design and engaging with your Fans.

Step 1: How to Create a Basic Facebook Business Page:

1. The first stage in how to create a Facebook business Page is to set up a basic Business Like Page and then customise:

2. From your personal profile, go to any other company's or person's own Like Page.

3. Click on 'Create a Page' (located in the bottom left of the page)

4. The best choice on the next page for an effective Like Page is 'Brand or Product'; this can be fine-tuned later if necessary.

5. Next, you can choose the type of business/organisation you are, under 'chose a category'.

6. Then you can type the name of your brand (and name of your new Like Page) into the 'Brand or Product' box.

7. Your basic Like Page will now be created - ready for customisation.

8. The first 'tab' within your new Like Page that you will see is the helpful 'Get Started' page. Click the 'Update Category' button.

9. The 'Get Started' tab guides you through some of the things that you will need to and we will revisit this in a later guide. Our first priority is to customise your Like Page with a page known as a 'Landing' or 'Welcome' page (or Tab).

10. After you have confirmed the Category of your page ('Update Category'); you have created your basic Like Page.

11. You now have a basic Like Page set up; all ready to customise and make it more effective.

Step 2: Switching Between Your Personal Profile and Your New Like Page:

1. Now you have a new (basic) Like Page, you can switch between it and your Personal Page.

2. This is a new feature in Facebook. You can use Facebook as yourself (your Personal Profile) or as your business/organisation/interest (your Like Page).

3. To switch between the two, click on the 'Account' tab at the top-left of the page, then 'Use Facebook as Page'.

4. You will then be presented with all of the Like Pages that you have created (or that you are an administrator for - we will come on to administration of pages in another eGuide) see above.

5. Click on the 'Switch' button for the Like Page that you want to switch to.

6. You are then back to the 'Get Started' tab within your Like Page.

Step 3: Customising Your New Facebook Like Page:

Now that we have created a Facebook Business Page, we want to make your Like Page more appealing and more effective for you to build your Facebook community around your business/organisation/interest.

1. The first thing to do (as also suggested by the 'Get Started' guide) is to upload an image or logo.

2. This is straightforward: Click on 'Upload an Image'.

3. Then click on 'Choose File'.

4. This will then take you to a file explorer, allowing you to choose a picture or logo file from your own (local) computer.

5. Double-click on the photo that you want to upload.

6. This picture/logo (also sometimes known as an Avatar) is then published to the left-hand side of your Like Page.

7. Note: All pictures that you upload are also shown at the top of your 'Wall' tab also.

8. Steps 2 onwards on the 'Get Started' page can be carried out later, and we will be writing a further guide for these steps. We need to set up a Welcome page before these steps.

Step 4 continued: Setting up a Welcome Page.

Note: Part of how to create a Facebook Business Page is creating a Welcome Page. A Welcome Page is also sometimes known as a 'Landing Page' is it is where a visitor 'lands' the first time they access your Like Page.

1. From the 'Get Started' tab(page), click on 'Edit Page'.

2. You will arrive at the Manage Permissions tab.

3. You will need to go to the 'Apps' (short for 'applications') tab.

4. Facebook may ask you to switch back to your Personal Profile identity at this point. This is fine - click the 'Continue as You' button.

5. You will then be taken to the 'All Apps' (applications) part of Facebook.

6. Search for 'Static HTML'.

7. Then click on the 'Static HTML: iframe tabs' (with the star logo).

8. You will then be directed to the page for this App.

9. Click on the 'Go to App' button.

10. Facebook will then ask which of your Like Pages you would like to add this application to.

11. Choose the Like Page that you have just created.

12. Facebook will then ask you for confirmation that you want 'Static HTML: iframe tabs' to be added to your new Like Page; click on the 'Add Static HTML: iframe tabs' button.

13. Once confirmed, you will see that there is now a 'Welcome' tab included on the left hand side menu. This will become the page that all of our visitors see initially when they first arrive at your Like Page.

14. We can now go to our new Welcome tab and create some content for our Welcome page. Click on the Welcome tab to get Welcome Page screen.

15. We will come back to this page - so leave this internet explorer window open for now.

Step 5: Creating Content for Your Welcome/Landing Page

To create this content I use a company called Squarespace. Squarespace is a hosted web building tool that makes it very easy to create your own high quality web site(s). We are going to use it to create some HTML code to input into our Welcome Tab for our Facebook Like Page.

Note: You do not have to use Squarespace; there are many tools for doing this. What we are trying to achieve here is to create some content using a WYSIWYG (What You See Is What You Get) editor. This enables you to create content very easily - just typing in your copy (text) and inserting pictures, video, forms, et cetera, just the way that you would using Microsoft Word. Using these tools (or applications) you can then choose to view the HTML version of what you have created. You can then copy and paste this HTML code into your Welcome Page on Facebook and the Welcome Page will be created.

1. Once your Welcome Page content has been created in your WYSIWYG editor and you have viewed and copied the HTML version of that content, we are ready to past that HTML content into the Facebook Like Page Welcome tab.

2. We can then go back to the Facebook Welcome page that you should still have open (if not - don't worry, just go back to Facebook and open the Welcome page again).

3. Then right-click with your mouse and paste the HTML code into the top box from the two in the Facebook Welcome page editor.

4. You can then see the HTML code in the Welcome Page box.

5. Then click the 'Save and view tab' button to save what we have.

6. Then click on view your tab as a fan (or as a non-fan; it does not matter at this point).

7. You will then be able to see your new Welcome page as your visitors will.

8. We can still add more content in the form of pictures and video to make it more appealing, but the basic technical techniques have been covered here now.

Step 6 - Adjusting Settings For Your Welcome Page.

We now need to set our Like Page so that whenever a new visitor comes to our Like Page, they see the Welcome Page first.

1. From the 'Get Started' page click on the Edit Page button.

2. You will then see the 'Manage Permissions' page.

3. Currently the default Landing Tab will be set to 'Wall'.

4. Select the drop-down menu and change the option to 'Welcome'.

5. The Default Landing Tab is now set to 'Welcome'.

6. You can then click on 'View Page' to exit from the edit mode.

7. You can then navigate around your Like Page by using the tabs on the left of the page.

8. Each time you click on the Welcome page you will see the HTML version of the page. You just need to click on the 'Save and view tab' to see the page as your visitors will see it.

9. And view tab as a non-fan.

10. It is now possible to use a WYSIWYG/HTML editor (like Squarespace) to add further content to your Welcome page.

Watch out for subsequent guides, covering: Adding Video, Adding a Form Using an Autoresponder, Making your Welcome Page More Effective, Creating a Nice Username for your Facebook Page, Setting Up and Using Squarespace to create HTML and Effective Web Sites

(c) Copyright 2011 OrangeStamp Ltd

There are now more hits on average every day on Facebook than on Google. Facebook is a great way to expose your business to the world and your market place.

Martin Petts is the founder of OrangeStamp - a UK based consultancy that specialises in Social Media Marketing and helping business create an effective online presence. Focussing mainly on Facebook, it is relatively easy and very cost effective to use Facebook as source of traffic to your main web site and as a great lead generation tool.

Visit the OrangeStamp web site for more information on what we can help you with and advise you on: http://www.orangestamp.co.uk. Our Facebook page is also available at http://www.facebook.com/OrangeStamp.

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Make Money While Social Networking - New Facebook Marketplace Guide

Facebook first introduced the Marketplace application in mid 2007 as a way for people to post classified listings on the site. Now Facebook has launched its new, updated Marketplace. This time the Marketplace is powered by a company with a funny name, Oodle. Despite the name they are a big online classifieds company founded by former Excite and eBay executives. Oodle has built a completely new version of the Marketplace focused on giving people a place to buy, sell or give things away to the people they know.

This Facebook Marketplace Guide is a practical Step-By-Step Guide for all of you who want to learn how to sell your items effectively on the new Facebook Marketplace. Using the Facebook Marketplace you can sell, give away, buy, ask or search for anything you want. You can also use the Marketplace to support your favourite charities by selling your unwanted goods for a good cause. Additionally, you can see what your friends are buying and/or selling.

Facebook users can post their Marketplace listings free of charge. Your listings will be viewable to millions of Facebook Marketplace users worldwide. If you have previously used the old Facebook Marketplace, you should see it bookmarked in the lower left hand corner of your monitor. And, if you had active listings in the old Marketplace, you should be given the option to transfer them to the new Facebook Marketplace. If you have not used the Facebook Marketplace application before, you can find it here: Facebook.com/marketplace.

Ok, let's get down to business. As I mentioned, this is a

Step-By-Step Guide how to sell in the Facebook Marketplace effectively

So, here we go:

Step 1 - Take a Photo

Grab your digital camera and take a nice close-up picture of the item that you wish to sell. It is best to shoot against a light, solid background. Transfer your photo to your computer as a JPG-file. If your item is something that can't be presented with a photo, don't worry, you can still get it listed.

Step 2 - Log On

Log on to your Facebook account and fire up the Marketplace application. Just click the Applications menu in the lower left hand corner of your screen and choose Marketplace. You are greeted with the Marketplace welcome screen.

You have four main options at your disposal:

Sell It
Sell for a Cause
Give It Away and
Ask for It

In this guide we are concentrating on the Selling-for-Money side of things, so you may leave the screen as it is and write a short description of your item in the box where it says "Sell something to make extra cash." When you click the box it will change into "Yourname" is selling. Write your main headline for the listing here. After writing your headline description, click the blue Post-button.

Step 3 - Write Your Advertisement

After you have written your headline for the listing you are presented with a new screen with more options related to your listing. Write a punch line type of a description in the box "Why are you selling it". You could write "I need money to buy more stuff." but, even though it might be the case, I don't think it would get your listing noticed. Consider this space as your sub headline for the ad. Write this description like you were working in an advertising company. Or, if you feel more conservative, just describe your item as funky as possible. You have two lines to hit the point.

Next, state your asking price in the Price-box. You know what its worth.

Write your location. This is a must. Just write in your city.

Choose a category for your item. At the time of writing this book, there are only the following 13 categories available:

Baby & Kid Stuff
Books & Magazines
Cars & Vehicles
Clothes & Accessories
Collectibles
Computers & Accessories
Electronics
Furniture
Home and Garden
Musical Instruments
Sporting Goods, Bicycles & Equipment
Tickets
Everything Else

If you can't find a suitable category for your item, you can always choose Everything Else, however it is not a very good category to be listed under.

In the next box you can provide a wider description of your item. Here you have more room than just two lines. Describe your item with as much detail as you can. You know, size, colour, condition,.. those sort of things. But, don't stress yourself too much with this; you can always change it later. Once you have created the best advertising text ever, hit the Browse-button to locate your photo from your computer, USB stick or where ever you think you saved it in Step 1. Yes, I know, I can never find my images either. Don't panic though, you have time to locate it; the screen isn't going anywhere.

You found it? Good! Actually, you can upload two photos if you wish. For instance if you are selling a book, it is a good idea to upload both front and back covers. You can upload even more images later on, but for the sake of this exercise, one is enough.

Tick the Terms of Use-box and click the Submit-button.

Step 4 - Rather Unnecessary Step

The next screen has your details on it and your only option is to click the Continue-button. I really don't know why this screen exists, but since it does all we can do is click the button.

Step 5 - Publishing

Next you will get a screen asking if you want to publish this listing in your own Facebook profile. This is a good idea. You will get a choice for a Full, Short or a One Line description. I would recommend you'd choose the Short-option. You may tick the Always do this for Marketplace-box if you wish to use this same option every time you list something. So, if you wish to publish this listing on your profile, click the Publish-button, but if you only want it to appear in the Facebook Marketplace, choose the No, Thanks-button.

Step 6 - Promotion

This step is your first chance to advertise your new listing. This is also a good idea. You can Recruit Friends to Promote your Listing in their News Feed. You can add up to 5 of your friends by clicking on their pictures. You can also choose them by writing their names in the Find Friends-box. Once you have chosen your friends who might be interested in promoting your listing, click the Send Request-button; or if you don't want to bother your friends this time, choose Skip.

Step 7 - Personal Marketing Message

You will be presented a confirmation screen with your details. You can add a personal message to this post by clicking the blue Add Personal Message-hotlink. If you don't want to add your personal message, just click the Send-button. You also can cancel this message altogether by clicking Cancel.

Step 8 - Done!

Congratulations! You have listed your first item on the Facebook Marketplace. Listings take approximately 30 minutes to be included in the search index.

You will be presented with the screen titled "Manage My Listing: Active". Here you can review your listing and, if you wish to make any changes click the Edit Details-hotlink in the light green bar. You can also delete your listing as well as promote your listing with a Facebook Ad. I will not get into details how to produce Facebook Ads in this book. That topic, among many other good ones, will be fully covered in my Facebook Advertising Guide.

That's it, you've done it! Good work! Thank you for reading so far.

Additional, Good to Know Stuff:

Editing Your Listing

You can easily edit your listings after you have published them. Just click the Edit Details-hotlink on the screen mentioned in the Manage My Listing -page, and you will get pretty much the same screen as when you were writing the listing in the first place. You can change every detail of your listing here as well as upload more images if you wish. It is a good idea to show as many images as you can.

After you have made your changes in this panel click the Submit-button to get your listing updated. You will again be presented with a useless confirmation screen as seen. Just ignore it, and click the Continue-button.

Next, you will be asked if you wish to publish this updated listing on your Facebook profile as in Step 6. You may choose to publish again, or you may just click the No, Thanks-button.

Finally, you will see your updated listing on the "Manage My Listing"- screen.

Managing Your Facebook Marketplace Listings

You can easily manage all of your Facebook Marketplace listings in one convenient location. If you click the My Listings-hotlink in the Marketplace menu, you will see your current listings. This is your place to manage all your listings. You can add more listings, edit them and after you have sold your items you can delete them.

As I mentioned earlier, you can also sell your items for a cause or you can give them away for free (don't know why, but you can). You can also find something you need for yourself. These functions are not covered in this book, but I'm sure you'll manage them with the principles covered here.

Ok, I hope you enjoyed this Facebook Marketplace Guide. I wish you luck in selling your stuff through Facebook. I sold my first item, an awesome Jimi Hendrix Wah-Wah guitar pedal in just 3 days.

Best regards,

Kris Olin, MscBa, marketing

This Facebook Marketplace Guide is also available as a fully illustrated PDF-version

You can download it FREE: http://www.facebook-advertising-marketing.com

Kris Olin is a Web Designer from Brisbane, Australia specialised in Web 2.0, SEO, Digital Publishing, Social Media Marketing and Internet Promotion Strategies. Kris also does company consultations, training and provides website hosting solutions. Website: http://www.krisolin.com

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